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National Geographic Net Worth & Earnings

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National Geographic's YouTube channel brings wildlife documentaries, nature exploration, and scientific discovery to a global audience, extending the legacy of the 135-year-old mag…

22.0M subscribers

National Geographic's YouTube channel extends the 135-year-old magazine brand's reach to a global digital audience, with 22 million subscribers watching wildlife documentaries, nature exploration, and scientific discovery content. At education niche CPM rates of $8-$20, the channel generates an estimated $55,000-$145,000 per month in AdSense. National Geographic's YouTube revenue represents one layer of its broader income across Disney+ streaming rights, magazine subscriptions, and content licensing. The channel's educational content has exceptional longevity, wildlife and science videos continue earning from search traffic for years, making the estimated channel worth of $800,000-$2M conservative relative to catalog value.

National Geographic's subscriber count is currently 22.0M. Below is the full National Geographic sub count, estimated net worth, and monthly YouTube earnings breakdown, based on live subscriber and view data.

Top 0.005%

Global Percentile

Top 2K

Subscriber Rank

—

Views Rank

B-

Grade

Estimated Channel Worth, National Geographic

$316,800

Range: $158,400, $475,200

Daily Earnings

$242, $638

Monthly Earnings

$7,260, $19,140

Yearly Earnings

$87,120, $229,680

Subscribers

22.0M

Total

Total Views

—

All time

Avg Views/Video

—

Per upload

Engagement

—

Rate

How much is National Geographic's YouTube channel worth?

National Geographic's YouTube channel (@nationalgeographic) is estimated to be worth approximately $316,800 based on publicly known subscriber counts and niche CPM benchmarks. This valuation uses the standard earnings-multiple method, multiplying estimated monthly AdSense revenue by a 12x-36x multiple, the same approach used by channel brokers like Flippa and FE International.

With approximately 22.0M subscribers, the channel sits in the Top 0.005% of all active YouTube channels globally. Estimated monthly earnings range from $7,260 to $19,140 from AdSense alone, before sponsorship deals, merchandise, or membership revenue.

These figures are estimates calculated by CheckTheWorth from channel statistics sourced via the YouTube Data API, combined with average CPM rates for the channel's niche. Actual earnings may be higher or lower depending on audience geography, seasonality, and monetisation strategy. These are independently calculated estimates not provided by, endorsed by, or affiliated with YouTube or Google LLC.

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National Geographic, Frequently Asked Questions

How much is the National Geographic channel valued at?

National Geographic's channel carries an estimated valuation of $316,800. The realistic window runs from $158,400 to $475,200, which reflects what a buyer would plausibly pay given current ad revenue and standard broker multiples.

How much does National Geographic make per year?

National Geographic earns an estimated $87,120-$229,680 per year from YouTube AdSense alone, before sponsorships, merchandise, and channel memberships.

What are National Geographic's monthly YouTube earnings?

Month to month, National Geographic brings in an estimated $7,260 to $19,140 in ad revenue. We calculate that from the channel's 22.0M subscribers, its recent view velocity, and the CPM rates advertisers pay in this niche.

How big is National Geographic's YouTube audience?

With 22.0M subscribers, National Geographic ranks in the Top 0.005% of active YouTube channels worldwide. Subscriber count alone understates reach, since a large share of views typically comes from non-subscribers.

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